Successful businesses fill the needs of their customers. I often think about the needs we are filling for you. For some of you guys, we are a first step in discovering your confidence. For some, we are that dirty little secret that you wear under your suit at work to keep you smiling during the day. For others, we are a lifestyle that represents who you are - ambitious and sexy and fiercely unapologetic. For me, Nasty Pig represents the Great American Wet Dream.
These past few weeks we ran our first nationally televised commercials on Logo. As I watched these ads with our Creative Director, Frederick Kearney, my husband of twenty-two years and the co-founder of Nasty Pig, I couldn't be more proud of what we accomplished over the past two decades. And by we, I mean he and I and you. Whether you are a new customer or, a loyalist since 1994, together we have created something amazing. We’ve created a brand that defied the odds to represent a culture that is often marginalized but one that we know is valid and real and in my opinion completely necessary to the fabric of society. Thank you for your faith in us. It’s humbling and inspiring, and we won't stop delivering the very best version of Nasty Pig possible. We can't wait to show you more.
CEO, Nasty Pig Inc.